Understanding Bread's Campaigns
Click here for a larger version of the "Understanding Bread's Campaigns" graphic.
"Circle of Protection," "Make it Happen," "A Place at the Table" — all of these Bread for the World initiatives could confuse anyone, even those already deeply involved in the organization. To help our members and friends understand our advocacy work better, we've developed a chart that explains our various campaigns.
The first row illustrates Bread for the World’s 2012 Offering of Letters: “Expanding the Circle of Protection.” This campaign will continue through the lame duck session of the 112th Congress, likely concluding early in the 113th Congress. We anticipate that many of the legislative issues in the 2012 Offering of Letters, which focused on protecting vital programs, will be carried over to 2013.
The second row roughly indicates in the timeline for Congress as it moves through their lame duck session and reconvenes in the new year.
The third row shows recent and new initiatives, starting with releasing of videos this fall by both presidential candidates. "What About Hungry and Poor People: Barack Obama's and Mitt Romney's Views" focused on raising hunger and poverty as election issues during the campaign.
After the November election, we segued to "Make it Happen, President Obama." Through that campaign, we are encouraging prayers for the president, especially at his January 21 inauguration. At the same time, we are petitioning President Obama to set a goal and work with Congress to enact a plan to end hunger.
On March 1, we will launch Bread for the World’s 2013 Offering of Letters: "A Place at the Table," just as the feature length documentary A Place at the Table begins showing in theaters. We are working with the producer, Participant Media, to ensure that the social action campaign for the movie integrates seamlessly with our 2013 Offering of Letters.
While these campaigns may seem disparate activities, they work together as a cohesive whole.
All of the advocacy work of 2012 brings us to Bread for the World's 2013 Offering of Letters: "A Place at the Table." Our current work with "Make it Happen" will be amplified in the first goal of our 2013 Offering of Letters—petitioning the president to set a goal and work with Congress to enact a plan to end hunger. We will be collecting signatures for an online and printed petitions to President Obama.
We have not achieved all that we advocated for in last year’s Offering of Letters, "Expanding the Circle of Protection." That is just the nature of law making. So our 2013 Offering of Letters will continue to focus on congressional action needed to ensure a place at the table for poor and hungry people. This part of the 2013 Offering of Letters will be similar to past campaigns, focusing on letters and personalized emails to members of Congress.
If you have any questions, contact your regional Bread for the World organizer.
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